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Direct Marketing

Maximise response with our end-to-end solutions

We plan and produce powerful direct marketing that gets your message to your market, makes the most of your investment and pulls in the response rates you want.

Key services

• Strategy and planning
• Project management
• Creative
• Digital marketing
• Campaign implementation and management
• Response handling
• Detailed tracking, analysis and reporting
• Contact Centre services
• Dynamic customer satisfaction surveys

Why Eclipse?

Defining and targeting your audience takes real expertise.  Eclipse can test the market, refine the approach and discover the best way to reach new and existing customers. 

What’s more, we’re as experienced online as we are in print.  And we know how to get the right message to the right people.  That’s why a recent DM campaign for one of our clients was so phenomenally successful, achieving a 22% response from targeted emails as part of an integrated campaign.

• Eclipse’s in-house creative team delivers hard-working DM – both online and off – that really speaks to its market.
• We’re experts in complex, high-volume marketing campaigns, targeting specific customer segments of the database.
• We design and host campaign-specific websites that allow user-generated content, as well as data capture.
• Our Contact Centre can handle responses from multiple channels, collect data and then close the loop by feeding back into the database – creating a single, detailed customer view. 
• Finally, our expert tracking enables us to measure response and gain valuable insights that ensure your next campaign is even more effective.