Successfully navigate the digital landscape
It seems all marketing agencies are ‘doing Digital’, or at least trying to, and everyone thinks they’re the best. We’re no exception but the difference we have is that we approach digital from a unique standpoint. We’re not a new kid on the block; we’re using our 23 years of successful implementation of marketing databases and expertise in data-driven marketing programmes to serve the online environment.
Data-driven integrated marketing campaigns are what we’re famous for and we take that USP to the digital work we conduct for clients across many industry sectors. We carry the history, expertise and legacy of our data-centric view of marketing into the digital world producing results that engage customers and drive on-going relationships.
Our depth of marketing expertise in the offline world means that we can truly understand how digital marketing works with the more traditional channels. We inform a single customer view across all channels using global platforms tailored to addressing customer needs at a local market level – after all that’s the Eclipse mindset in the offline world and there’s no reason to change that for digital.
At Eclipse we offer a complete service including eCRM, account handling, project management, the creation of personalised dynamic content, metrics and performance measurement and of course social media engagement and performance. From creative and production, through to measurement and analytics, we manage and implement online and social media strategies always remembering what makes us the agency we are – our insight from your customer data.
Our scope extends from digital marketing platforms through to website development and implementing strategic and creative briefs for integrated online programmes and campaigns. Eclipse provides tangible value delivering great campaign ROI enabling our clients to maximise their customer opportunities in both volume and value terms.
